Pride of Madeira has a mounding, low-branching habit.

Growing 8 feet tall and 10 feet wide, it makes a dramatic landscape addition.

It is abiennial or short-lived perennial.

Pride of Madeira shrub with purple cone-shaped flower panicles on spiky leaves

The Spruce / K. Dave

The plant is toxic to humans and pets.

Light

Pride of Madeira thrives in four to six hours offull suneach day.

In any soil, however, good drainage is essential.

Pride of Madeira shrub with spiky leaves and purple cone-shaped flower panicles on tall stems

The Spruce / K. Dave

This shrub is also particularlysalt-tolerant, given its island origins, making it an ideal plant in coastal climates.

Temperature and Humidity

The pride of Madeira won’t survive temperatures that are consistently below 50F.

This shrub may need occasional misting in desert air to keep its leaves and flowers bright.

Pride of Madeira with purple cone-shaped flower panicle closeup

The Spruce / K. Dave

Fertilizer

Pride of Madeira doesn’t require fertilizer; it survives in low-nutrient soil.

Pruning

You should cut spent flower stalks regularly to maintain a neat appearance and encourage new growth.

Propagating Pride of Madeira

There are several benefits to propagating your pride of Madeira through cuttings.

Pride of Madeira shrub with dark purple cone-shaped flower panicles in between spiky leaves

The Spruce / K. Dave

Primarily, your new shrub will be genetically identical to its parent shrub.

You should propagate pride of Madeira in midsummer.

Potting and Repotting Pride of Madeira

The shrub is suitable to be grown in a pot.

To accommodate its size and prevent it from toppling over, use a 5-gallon container with large drainage holes.

Fill it with well-draining potting soil.

Overwintering

In areas where winter temperatures drop below 41F, protect the shrub with a frost blanket.

Alternatively, overwinter it in a bright spot indoors or a frost-free greenhouse.

The plants are mainly disease-free, but insect infestations may attract viruses and bacteria.

Slugs are best removed manually.

Useinsecticidal soapto control spider mites.

However, in inland climates, the plant sometimes persists as a perennial.

You should treat this by removing the affected foliage and treating it with an anti-fungal spray.

Yellowing Leaves

If it is over-fertilized or over-watered, the shrub develops yellow leaves.

Usually, only light pruning is needed to limit unwanted growth.

It is invasive in coastal regions, especially in parts of southern California.

To prevent seed dispersion, trim the flower panicles before they set seed.

The pride of Madeira grows indoors, although it requires slightly more maintenance.

Ample sunlight is essential for these shrubs, so you must ensure adequate indoor conditions.

You may keep your plant indoors temporarily during winter.

Toxic Plants According to the California Poison Control System.

Plants Poisonous to Livestock.

UC Master Gardeners, SLO County.

California Invasive Plant Council.