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In honor of International Women’s Day, Anthropologie has launched anexclusive collectionthat celebrates self-love and womanhood.
The brand collaborated withKemi Telford, a bold fashion brand making waves through its vivid and empowering patterns.
The Spruce / Illustration by Amy Sheehan / Anthropologie
As you’re shopping, expect to see dazzling florals and radiant hues.
Could You Tell Us a Little About Yourself?
Yvonne Modupe Telford:My name is Yvonne Modupe Telford, and I am the founder of Kemi Telford.
Anthropologie
Originally from Kano, Nigeria, I moved to England in 1996 to pursue law studies.
After completing my studies, I worked as a credit risk analyst at a pharmaceutical company.
I’m also a proud mother to two wonderful girls and happily married.
Anthropologie
We reside in South London.
How Did You End Up Collaborating With Anthropologie for This Collection?
The project was exhilarating and challenging, leading to a thoroughly enjoyable collaborative process.
Anthropologie
What Was the Process Like of Choosing Fabrics, Patterns, and Colors?
I felt an immediate connection with Anthropologie and knew precisely how to infuse that signature Kemi Telford flair.
They serve as a heartfelt tribute to the beauty of those cherished memories.
These designs aim to capture the elegance and melodic charm of the beads as they gracefully adorned her neck.
Anthropologie
What Product From the Collection Is Special to You?
They exude a vibrancy thatadds a fun appeal to your home for springand summer.
What Kind of Message Do You Want the Products to Convey When Theyre in Peoples Homes?
YMT:The products aim to convey a message of love, beauty, and fabulousness.
Each item was crafted with love, weaving a narrative of childhood memories.
They exude undeniable beauty andbring a chic touch to every home.
Did You Draw Any Inspiration From Your Own Clothing Brand to Bring the Anthropologie Collaboration to Life?
The Anthropologie collaboration is an extension of the Kemi Telford brand.
You’ll unmistakably encounter the signature Kemi Telford aesthetic upon exploring the collection.
